The
American Express Retail Index showed that gift
cards/certificates are one of the most popular
gifts to give, second only to clothing.
A study conducted by Berrier Associates
reported that 40% of consumers listed gift
cards/certificates as their preferred gift to
receive, more than all other categories. |
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Consumer
Statistics
A US
consumer survey of plastic card usage found that
80% of consumers were aware of gift cards, up 65%
from last year.
45%
of those consumers had used a gift card, up 34%
from last year.
Consumers
who bought prepaid gift cards spent an average of
$200, up $61 from last year.
Industry
forecasts expect 60-70% acceptance within the next
5 years.
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complete the Customer Profile Form below, to receive a
Free, No-Obligation quotation for the implementation
of your Custom Gift Card program!
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